Professor Geoffrey Evans interviewed about voting behaviour

Geoff Evans was interviewed on BBC Radio 4's 'PM' programme (14 March) about the extent to which the voting public responds to pledges from political parties, and which pledges might have impact in the upcoming general election.

Geoff said, "Most people have already decided who they're going to vote for.  And I think most people are [...] not foolish and have seen this stuff before, and don't take it too seriously."

You can listen to the full programme here: http://www.bbc.co.uk/programmes/b055ddk6

(Geoff appears at around 17 mins.)